• Amo Pizza Shop wins month-long pizza contest

    March 30, 2012 1 comments

    A successful spring campaign to bring awareness to Hendricks County’s locally owned, non-chain pizzerias has crowned a Pizza Playoffs champion.

    Amo Pizza Shop, which sits in the back of the Amo General Store in a small town of about 400 on the western edge of Hendricks County, is the 2012 TourHendricksCounty.com Pizza Playoffs champion. Amo Pizza Shop is owned by Jason Hargrave and has been in existence since 1994.

    Amo beat Rock Star Pizza in the finals, which ended Friday, by collecting 50.9 percent of the vote. The final day alone accounted for 1,128 votes bringing the total number of votes for the entire tournament to 22,743.

    “We wanted to do this for about a year because we have such great locally owned pizza makers, and we are all about promoting our small-business owners,” said Sarah McMillen, tourism marketing manager of the Hendricks County Convention and Visitors Bureau. “We were so excited to see how passionate people are about their favorites.”

    The Hendricks County Convention and Visitors Bureau staged the month-long, bracket-style contest allowing visitors and residents to vote for their favorite local pizza maker. The competition began March 8 with 16 contenders and was pared down each week as the HCCVB gave away free pizzas and profiled each location.

    In addition to the two finalists, the 14 contenders included: Buzz’s Pizza, Plainfield; Dave’s All American Pizza, Danville; Frank’s Place, Danville; Lil Mo’s Pizzeria, Clayton; Mediterranean Pizza, Brownsburg; PANS Pizza & Sweets, Brownsburg; Perillo’s Pizzeria, North Salem; Piezanos Pizza, Plainfield; Pittsboro Pizza Shoppe, Pittsboro; Pittsboro Pizzeria, Pittsboro; Pizza Paradise, Danville; Randelli’s Gourmet Pizza, Avon; Sal’s Famous Pizzeria, Brownsburg & Plainfield; and So Italian!, Brownsburg.

    Throughout the competition, the HCCVB profiled the Pizza Playoffs finalists with reviews, photo galleries and behind-the-scenes video footage on its tourism blog at www.TourHendricksCounty.com/Blog. Some of the local contenders reported that the competition boosted awareness about their business, brought in new patrons and increased sales.

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